Direct to
Creative Design Studio
The traditional way businesses access creative work can be expensive. You brief an agency, pay for layers of managers, operations and admin teams, and often one creative ends up producing the work.
Humber & Waters cuts all those layers. No handing the project down the chain once the brief is won. The person who scopes the project is the person who designs it, from first concept through to finished asset.
That’s what direct to creative means. You pay for the work itself, not the floor around it, and you’re never more than one conversation away from the person actually doing the thinking.



Meet Shay Waters
Creative Director
The Waters in Humber & Waters - Once the in-house creative for 15 years, Shay stepped out and founded H&W on a simple belief: the quality of the work shouldn't depend on the size of the budget.
Working across two very different worlds — multi-million dollar property developments, five-star hospitality groups, and global wellness brands on one side; first-time founders, start-ups, local institutions, and grassroots businesses on the other. The scale changes. The rigour doesn't.
Every project gets the same thinking, the same standards, and the same person — from the first conversation to the final file.


Meet Lewis Lilley
Logistics Director
Born near the River Humber in Hull, Lewis is the first half of Humber & Waters and the driving force behind our operations.
When he's not behind the wheel delivering construction materials across Queensland, he's helping steer the business from the driver's seat. From logistics and planning to day-to-day operations, Lewis keeps Humber & Waters running smoothly while Shay brings the creative vision to life.
Freelance Collaborators
For projects that call for web development, photo and video, or motion and animation, Humber & Waters works alongside a small network of trusted freelancers.
The brief and the thinking stays the H&W way throughout the process.
These are the creatives who are called upon to bring this extra scope to the project, all while remaining to budget.
Photography & Videography
Julian

Shoots and directs project videography and photography, from talk to camera pieces to social shorts and studio quality product and lifestyle imagery.
Web Development
Alex

Builds custom web development beyond a standard website, including interactive digital platforms for projects that need more than a template can offer.
Motion & Animation
Saif

Additional creative capacity when projects demand it, bringing motion design and animation while seamlessly rolling out the studio's brand systems.
OUR SERVICES
Your brand identity is the foundation everything else builds from.
Your brand identity is the foundation everything else builds from. The first thing your audience sees, the last thing they forget, and the thread that holds every touchpoint together.
A considered brand identity builds trust, creates consistency and gives your business the credibility to compete, regardless of size or industry.
What's included:
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Logo design and full logo suite
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Colour palette development
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Typography selection and pairing
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Brand guidelines document
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Supporting visual assets and brand mark variations
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Icon and pattern design
Brand Design
Branded materials that work as hard as your business does.
Once your brand identity is locked in, it needs to show up consistently across every place your audience encounters you.
Professionally designed collateral builds credibility, reinforces your brand at every touchpoint and ensures your business looks the part whether you are handing over a business card or presenting a multi-million dollar development to market.
What's included:
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Business cards and stationery
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Signage and wayfinding graphics
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Presentation templates and pitch decks
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Sales and marketing collateral
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Packaging design
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Report and document design
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Social media templates and branded assets
Collateral Design
On-brand digital creative and websites that cut through the noise.
Your digital presence is often the first place a potential customer encounters your brand.
From the website they land on to the social content that stops their scroll, consistent and well-designed digital creative builds recognition, drives engagement and ensures your brand holds up across every platform and screen it appears on.
What's included:
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Website design and development
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Landing page design
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Social media content and templates
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Digital advertising assets
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Email marketing design
Website & Digital Design
Corflutes, Banners, Aframes, Business Cards, Posters, Flyers, Coasters, Magnets, Stickers, the list goes on.
From design to print, to delivered straight to your door. Your creative can access direct to trade print pricing so you don't have to worry about coordinating your print jobs.
What's included:
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Business Cards
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Magnets
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Flyers
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Posters
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Banners
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Corflutes
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Tablecloths
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Flags
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Coasters
Printing & Stationary
Property development marketing has always been part of the studio's core work.
Extensive experience along the east coast means Humber & Waters understands the pace, the stakeholders and the sign-off process that comes with bringing a new development to market, from off-the-plan apartments to masterplanned communities.
What's included:
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Brand identity and naming
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Logo suite, colour palette and typography
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Aerial and masterplan graphics
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Project brochures and sales suite collateral
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Hoarding and site signage
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Landing pages and digital assets
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Brand guidelines for ongoing use across stages
Property Project Branding
Studio-quality photography and videography.
Ai get's us 80% there, your creatives handle the rest by hand. We handle the creative direction so your image library reflects the brand seamlessly.
What's included:
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Product Shooting
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Campaign Studio
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Soft Animated Renders
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B-Roll Lifestyle videos
AI Photo & Video Studio
FAQs
How is Humber & Waters different from a creative agency?
What creative services can Humber & Waters provide?
How much does it cost to work with Humber & Waters?
Does Humber & Waters work with property developers?
Can Humber & Waters work with startups and small businesses?
Where is Humber & Waters based?
How many clients does Humber & Waters work with at a time?
How can you start working with Humber & Waters?
What does a brand identity package include?
How long does a branding project take?
How does a design retainer work?
If this sounds like what you've been looking for, let's talk.
No need for a fully formed brief, just reach out with a rough idea of what you have in mind and Shay will come back to you personally within one business day. A quick email, a few bullet points, or a call works just as well.
Based in the Noosa hinterland and working with clients across Brisbane, the Gold Coast, the Sunshine Coast and beyond, Humber & Waters is available for projects anywhere in Australia and internationally. Distance has never been a barrier to good creative.
Spots are limited each month, so the sooner you reach out, the better the chance of getting started when you need to and hitting your deadlines.
Good work starts with a good conversation. Let's have one.




